Runway is a vital part to drag. A Queen must know how to dress herself and style her wigs correctly. Queens who typically aren't as good at this skill have won the hearts of their fans through personality and other talents instead. Most runway queens are underestimated because people think just about anyone can put together good looks. But they're wrong. It has proven to be extremely difficult to put together a 100% perfect, flawless, beautiful look. Queens like Aquaria and Naomi smalls are known for their excellent looks and makeup skills. Both Naomi and Aquaria have used her runway and makeup skill to take over social media.
On RuPaul's Drag Race Queens are required to present a look each week based around a theme. Do well in the challenge and in runway and you can win the challenge. Doing poorly in the challenge but having a great runway saves many queens from the chopping block. Some main stage challenges require queens to serve 3 looks, 2 from garments already owned and the 3rd made from scratch. The picture of Naomi (left above) was from the makeover challenge where she made this scarecrow costume from scratch as well as a matching dress for her drag daughter.